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Business Intelligence



• BPM : Metrics / Key Performance Indicators


• Business Intelligence


• Business performance management


• Competitive Intelligence


• Competitor analysis


• Competitor profiling


• Concept drift


• Context analysis


• Context analysis : environmental scanning


• Dashboard


• Data warehouse


• Data warehouse


• Designing and implementing a BPM


• Example of context analysis


• Factors Influencing Business Intelligence


• Focus group


• Media scanning and new competitors


• Porter 5 forces analysis


• Predictive analytics


• Principles of the Competitive Intelligence


• Qualitative marketing research


• Quantitative marketing research


• Reliability and validity


• Types of focus groups


• Using a data warehouse
• Reliability and validity
• The Analytic Hierarchy Process
• Cluster effect
• Core competency
• Virtual Value Chain and management
• BPM : Metrics / Key Performance Indicato&hellip
• Corporate image